One other yr, one other batch of The Apprentice hopefuls after Lord Sugar’s £250,000 funding.
The candidates don’t look set to disappoint this yr both, with one other assortment of spectacular CVs, skilled headshots and over-the-top introductory quotes.
Baroness Karen Brady and Claude Littner return as soon as once more as Lord Sugar’s ever-wachful aides overseeing the candidates makes an attempt to promote, negotiate and pitch their method to develop into Lord Sugar’s business accomplice.
Right here’s the whole lot you’ll want to learn about Iasha Masood – the Account Supervisor trying to arrange a business with Lord Sugar.
Iasha Masood: The Information
Occupation: Account Supervisor
LinkedIn: Iasha Masood
Medium: Iasha Masood
What does Iasha Masood do?
Iasha has been an Account Supervisor for the final two years, which apparently means she is answerable for the gross sales and relationship with one explicit firm consumer.
She has additionally based her personal business – natural style line Fairsha – and earlier this yr acquired coaching in business administration from somewhat establishment generally known as the College of Oxford.
Her social media exhibits a eager curiosity in health – whether or not it’s dance, weight-lifting, boxing, yoga and even aerial hoop acrobatics.
She additionally has a Medium account the place she steadily posts her musings on business traits – together with how she is impressed by a sure Claude Littner quote. (Spoiler: it’s “You don’t know the way a lot you don’t know, since you don’t know.”)
What are Iasha Masood’s expertise?
Iasha believes different candidates will underestimate her, whereas she “can learn individuals simply by taking a look at their physique language, they gained’t realise it till it’s too late.”
She additionally believes her “loopy” and “controversial” character will assist her stand out – hopefully for the suitable causes…
The Apprentice launches Wednesday 2nd October at 9pm, BBC One